August 13, Rimula Men 2010 spring and summer new conference in Shanghai International Convention Center grand opening, from across the country more than 3,000 Rimula terminal elite gathered, opened the Rimula brand to create a "Shanghai era." According to reports, the "Shanghai" as the theme of R & B men's 2010 "heart · win" spring and summer new conference, since this year in May R & B headquarters officially moved to Shanghai held the first new conference. As early as November 8, 2007, Rimula will be marketing center relocated to Huaihai Road on the 8th, after two years of transition, May 9, 2009, Rimula men formally moved their own marketing headquarters in Shanghai fully settled in Suzhou Riverside Changfeng Ecological Business District. Jinjiang in Fujian, Rimula with 29 years of focus on the achievements of the Chinese national brand jackets. From Fujian to Shanghai, means Rimula as an enterprise with lofty industrial ideals and ambitions, and is working hard to create a world-class clothing brand. Despite the impact of the global financial crisis since last year, Rimula men still maintained strong momentum of development. In March this year, approved by the National Standardization Management Committee, the National Standardization Technical Committee of the National Garment Standard Committee led by the Rimula men is responsible for and leading the compilation and revision of the national standard for Chinese jackets, which fully demonstrates the authority of the Rimula men in the field of jackets . This year, in the statistical survey of sales of goods by large-scale retail enterprises released by the China Business Federation and the All-China Business Information Center, the sales and sales of the jacket of the Rimula once again came out top and again won the honors of the national double jackpot. Proves the brand strength of Ba Jin. In 2009, Rimulan Men, ranked among the "500 Most Valuable Brands in China" for 6 consecutive years, ranked 53rd with a brand value of 12.739 billion yuan and continued to be the No. 1 brand in casual men's clothing in China.