Cai Xiaoguang, an entrepreneurial consultant for Tsinghua-Xi-En Talent, is the president of Chenguang International Group, chairman of Sisi Mandy Fashion Co., Ltd. (Sissi Qian), and senior adviser to Talent's entrepreneurs. After decades of exploration and exploration into the market, in 2005 she bought out the ownership of the French lingerie brand Sissy in the Asia-Pacific region. On November 28 of the same year, the ceremony was held in Beijing headquarters of the Princess Sissi.
2008 introduction of the international franchise business model, the introduction of franchising plans, with high-end quality and good reputation quickly occupied the domestic underwear market, as of now, Princess Sissi high-end stores in the country have 81 outlets, shopping malls underwear sales ranking 3, the national brand franchise has reached 362, a functional underwear brand in the field of leading.
In 2010, Mr. Cai Xiaoguang introduced Well-established 4R management model, a well-known training enterprise in China, which rooted in the blueprint of enterprise planning and became the first promoter and inheritance of corporate culture by "shaping business personality, respecting result orientation and advocating customer value" By.
September 2011 Sissi became "the most watched lingerie brand in 2011".
2012 November Sissi was selected 2012 "Top Ten China underwear brand."
In 2013, Princess Sissi had 571 franchise stores and 62 first-line shopping centers in the country, forming a huge business circle in Beijing, Chengdu, Hebei and Guangzhou. Under the leadership of Chairman Mr. Cai Xiaoguang, Sissi underwear has become the founder of functional lingerie industry. At the same time, she has been cooperating with Tsinghua XIN Talent Company for a long time and has successfully introduced 5F marketing industrialization mode, HR management mode 4R operation control mode , C00 business culture model, etc. In the long-term cooperation, Mr. Cai Xiaoguang's strong personality charm, highly recognized by Tsinghua University Talent Company, was hired as Tsinghua University Talent enterpriser consultant.
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