Seven wolves infused with fresh blood Han Yu strong attack!
On August 27th, the Chinese men's leading brand, seven wolves, announced a new spokesperson. Surprisingly, this year, in addition to the powerful actor Zhang Hanyu who has been together for nine years, there is a new face, he is "this! It is the first season champion of Street Dance, and Han Yu, who is known as the "all-round dancer."
The addition of new members injects fresh blood into the seven wolves. In recent years, seven wolves have been exploring fashion transformation, implementing a diversified strategy and building a brand matrix. Not only has the acquisition of Chanel designer Karl Lagerfeld's eponymous brand Karl Lagerfeld, it owns the controlling stake in the Greater China operating entity, and its brand name WOLFTOTEM has also been on the international top fashion stage four times in Milan Fashion Week, showing the world's design power to the world. . The seven wolves and Han Yu are an important step in accelerating the transformation of fashion.
The seven wolves chose Han Yu as the new spokesperson, and they appreciated Han Yu’s persistence, dedication and love for his dreams. Known as the "all-round dancer" he, in "this! It is the street dance that has won the first season championship and has recently become the star tutor of the Oriental Dance TV "New Dance Forest Conference". He wrote in the personal introduction of Weibo and Yongyin: "To do the best thing about love." Becoming a value!"
Zhang Hanyu, an old friend of seven wolves, has been a spokesperson for seven wolves since 2009. In the past nine years, he has created an impressive screen image in the classic works such as the film "Take the Tiger Mountain", "Mekong River Action", "Hunting" and "Red Sea Action", explaining that men should Some brave, fearless, responsible and responsible, this is also the modern men's spirit that the seven wolves always admire. The two spokespersons are energetic, one has experience, representing the different stages of life of men, and also explains the brand spirit of the seven wolves "man is not only one side".
The new spokesperson Han Yu's interpretation of the new style of the 2018 autumn and winter, people see the other side of the seven wolves mature men's clothing: the more cool and more in line with the modern aesthetics of young people. This season, the designer draws inspiration from the American classic movie "Dances with wolves", blending "Indian Culture" with the "Wolf Culture" unique to the seven wolves, using the season's popular fabrics and exquisite embroidery printing techniques, the entire collection of fashion I can’t help but admire: the seven wolves are really different from before!
Seven wolves 2018 autumn and winter image blockbuster
Seven wolves 2018 autumn and winter image blockbuster
As a national industrial design center and the first high-tech listed company in China's garment industry, in the overall market environment, the seven wolves reported in the first half of 2018 that apparel sales and sales profits increased steadily, highlighting the leading brand of men's wear in China. The deep foundation, which is derived from the innovation and change made by the seven wolves, is constantly transforming itself. In the future, the seven wolves will build a fashion industry investment service group, and strive to build a multi-channel fashion ecological chain, becoming a big country brand that makes the people proud.
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