Congratulations to Freeday's free time on the grand opening of the flagship store in North China
On June 16th, Freeday’s free time flagship store in North China opened its doors in Shanxi, releasing an important signal for the healthy expansion of the brand. On the opening day, freeday free-time brand management and general manager of Shanxi branch gathered in Shanxi to jointly celebrate the opening of Freeday's free time flagship store in North China!
The light and stylish lifestyle image of the store, the scientific product display, and the warm and thoughtful service attitude have won the recognition of many invited guests. Many passing customers also appreciate the overall store image of Freeday's free time. The opening of the flagship store in North China will not only bring a one-stop light and stylish home life experience to the local market, but also show that the brand will further develop in the direction of multi-category, high-value and light-weight merchandise, opening up the brand's rapid development. Chapter.
Adhering to the brand concept of “youth to be at ease,†Freeday is ready to overturn the traditional underwear brand image, and provide more than 30 one-stop life experience categories with the help of personal clothing, and interpret the popular elements of the future from the perspective of oriental aesthetics. On behalf of women, they provide fashion, energy, aesthetics, and comfort in a light and stylish household life. No matter whether it is the brand's tone or the terminal's image, it conveys different enthusiasm and vitality to the new generation of consumers in a simple and relaxed style. This time Freeday’s flagship store in North China has entered a large-scale shopping mall where young ethnic groups gather to show off. The attention paid to the forces of the new generation's power is highly compatible with Freeday's brand positioning. The grand opening of the flagship store in North China means that the brand will use this as a starting point and vigorously push forward the image of terminals in the form of aggregation in North China. Focusing on local mainstream shopping malls as the core to expand channels, more layout, accelerate the brand's development in North China.
In addition to the expansion of the channels, Freeday's free-living home-collecting stores have been able to develop rapidly thanks to the precise product positioning and joint venture cooperation model. They are striving for excellence in product positioning, continuously optimize their product mix, and have explored development in years of development. The flagship style line of branded products - the "Sweet, Simple, Exquisite" series, covers most of today's young consumers' style preferences, insisting on providing consumers with cost-effective products. The mode of joint venture cooperation is supported by big data. The accurate distribution of goods from the headquarters to the stores enables customers to achieve zero inventory, and solve the financial pressure caused by the current backlog of the apparel industry and the pain points of shrinking profit space.
Freeday's free time has continued to optimize and upgrade its brand strategy, product strategy, and channel strategy in recent years, and continues to cater to consumer trends of the new generation of ethnic groups. It is gradually demonstrating strong expansion strength. The subdivision of the personal clothing market into the integrated store business and the enhancement of the customer acquisition ability of the personal clothing business will further enhance the profitability of the Freeday brand, and will also accelerate the national layout of the Freeday brand.
Jiangsu Hangfu Brocade Development Co., Ltd , https://www.eruditebedding.com