Jilin Mobile uses the big data thinking to depict the development of the Internet of Things

The Internet of Everything has brought about an explosive growth in the amount of data. As a provider of pipeline providers, how can we make use of our unparalleled data scale and diversity advantages? How to use big data to promote the value of the Internet of Things? How to use the product portfolio of the Internet of Things to help open up new businesses? Jilin Mobile combines local realities with key application areas such as agriculture, medical care, environmental monitoring, public safety, e-commerce, and intelligent transportation as the entry point. It has achieved many achievements in the construction and demonstration of IoT platform, explaining that China Mobile is “big”. Connect the "strategic empowerment implementation of the implementation of the initiative.

Change the IT resource supply model, and achieve zero breakthrough in IDC business

Flexibility and scale are key to IoT applications, and this expansion is primarily in the service provider's data center (IDC). IDC is the production center of IT resources. As an important infrastructure, it is like a large sensor that has been connected by a network. A large number of tiny network connection devices frequently interact with data centers that carry many servers.

In the IDC market, the operator's market share has exceeded 60%. Jilin Mobile has positioned IDC business as “a new source of business growth” and “infrastructure for digital services”. In 2016, it built and put into use the only “quasi-five-star IDC machine room” in Jilin Province. The hardware of the computer room has reached the international top level above T3, and the infrastructure and operation management methods are in line with the five-star computer room evaluation standard, attracting leading enterprises in the financial industry such as Jilin Agricultural Bank and Northeast Securities. In the future, Jilin Mobile IDC business will accelerate the single leasing business from hosting and broadband space rental, and transform to value-added services such as data security, voice, operation and maintenance, and provide intensive cloud service solutions for users.

Let the doctor "handle" and let the doctor "move"

The transformation of the Internet of Things in the Internet is mainly reflected in mobile medical and remote monitoring, medical equipment management, workflow management, etc. It subverts the face-to-face interaction between doctors, equipment, drugs, data, distribution and diagnosis.

In September 2016, Jilin Mobile began to build two product systems of “4G Pocket Medical” and “Medical Impact Cloud” for the Sino-Japanese Friendship Hospital of Jilin University, which extended the medical service from “in-hospital” to “out-of-hospital”. On the one hand, in the context of inconvenient use of computers, medical staff can know the basic information, medical history, medical technology reports, medical orders and other medical conditions of patients in the hospital “anytime, anywhere”. In an emergency, they can use HD. Video or high-definition pictures can be directly used for off-site consultation. On the other hand, through the cloud data center, medical image data can be stored and backed up almost unrestricted online, meeting the needs of doctors for “online reading”, in doctors' ward rounds, doctor-patient communication, remote consultation, clinical teaching, etc. In the computer and mobile, the doctor can conveniently view and analyze the image data of patients in different periods and write diagnostic reports online.

The Internet of Things has opened up the deep application of security intelligence. Video surveillance is an important part of the Internet of Things application for urban public safety. Its main function is to display and record the remote video information, which is indispensable for the Internet of Things. "Eyes" is an extension of people's vision.

Since Jilin Mobile and Changchun Municipal Public Security Bureau launched the “Safe City” mobile law enforcement cooperation in 2016, the “4G Video Surveillance Transmission System” has been uniformly deployed for more than 300 police patrol cars in Changchun City. It can accurately record the time, place, process, key points and other information of the illegal events 24 hours a day, and provide a complete, clear, reliable and legal evidence chain for the public security department to handle the scene and accurately lock the illegal activities. At the same time, the 110 Command Center of Changchun Municipal Public Security Bureau can share and dock the data of each vehicle system through the management background, and realize the remote supervision command and dispatch of the working state. The Internet of Things monitoring has comprehensively improved the ability of the public security organs of Changchun City to discriminate against illegal events, and achieved grid-based warning, flat command, intelligent management, and visual operation. According to statistics, in 2016, the criminal police situation in Changchun City decreased by 13.72% year-on-year, the security police situation decreased by 5.06% year-on-year, and the crime rate in urban criminal cases decreased by 21.13% year-on-year, which greatly improved the street shock.

Show the charm of big data forecasting, fine-grained weather service

Meteorology is one of the earliest applications of the Internet of Things. In the face of meteorology, data has become a natural resource. Meteorological data supports weather services from the most basic weather forecast to special services, disaster prevention and mitigation, and other services. Economic and social livelihood.

Last year, Jilin Mobile and the Jilin Provincial Meteorological Bureau jointly built a comprehensive platform for meteorological basic data sharing services – the provincial meteorological “cloud” service platform. The platform integrates meteorological data of the Provincial Meteorological Bureau and Jilin Mobile's IDC room resources, high-performance computing, wireless private network transmission and SMS group sending capability, and realizes the work from data collection, transmission, storage and processing to online service and information release. flow. At present, the cloud platform has been running for one year, providing a life-oriented weather for the public, and a variety of services such as special weather for water conservancy, electric power, transportation, environmental protection, earthquake, agriculture, and forestry. The cloud platform can send weather warning information to the cadres at all levels in the province within one minute to assist decision-making deployment. At the same time, it also has powerful data dialysis function. It can review the historical weather observation data of the past 5 years, and combine the terrain, landform, population and other factors to model and analyze the data law and forecast trend, so as to develop corresponding meteorological monitoring and early warning, risk assessment, Emergency mechanisms such as information release, guide the production and life of crop planting, building facilities planning and site selection, and prevent and mitigate disasters from the source.

Based on user interest recommendations, O2O smart consumption decision-making new experience

In the Internet of Things era, location applications also incorporate some Internet elements, and location-based personalized information services can be accurately pushed to users' clients. In recent years, Jilin Mobile has provided a wireless positioning and electronic map service for a building area of ​​600,000 square meters and the world's largest single shopping mall complex, the Eurasian store. The service is driven by the indoor navigation service. It is supported by specialized products such as dedicated lines, IMS, and target, POC, etc., with more than 100,000 users' apps as the terminal, and the flow-paid operation as a value-added means to comprehensively expand business information. Construction process. Through the establishment of a big data support platform, the use of indoor positioning technology to collect consumers' "shopping data", such as consumer interest, brand relevance, sensitivity to time and location. Based on the analysis of the above big data, Jilin Mobile can provide a “private customized” marketing plan including consumer decision-making, preferential information, and convenient services on-line to personalize the generation, preparation and content of the content, time and place pushed by the user. , initiate peer-to-peer interest marketing to avoid mass harassment and complaints.

Smart driving, car networking makes driving safer and more fun

The Internet of Vehicles brings infinite possibilities to the intelligent travel of car owners. Cars are the pillar industry of Jilin Province and a barometer of the economic development of Jilin Province. Therefore, it is of great significance to develop the car networking business. In 2016, China Mobile won the bid for Audi China and FAW-Volkswagen's Audi 4G car network joint procurement project, becoming the supplier of Audi's full-vehicle "vehicle communication" service, and solving the communication problem in driving by assembling 4G USIM card for the car. Jilin Mobile, as the implementation unit of the cooperation, has officially loaded the 1G USIM card from the Audi 4G USIM card on August 21, 2016. It has delivered more than 150,000 4G USIM cards. It is expected that by January 2019, Jilin Mobile will carry 4G vehicle communication services for at least 650,000 vehicles. At the same time, Jilin Mobile has won the bid for the FAW-Volkswagen New Energy Monitoring Project as an exclusive procurement supplier. The USIM card loading test has been provided. It is estimated that the annual loading capacity will reach 10,000 to 20,000 vehicles, marking China Mobile 4G. The car networking service has become the standard configuration in the high-end luxury car field.

In addition, Jilin Mobile is also actively involved in the exploration of future intelligent driving technology. In April of this year, China Mobile joined hands with FAW Jiefang and Ericsson in Jilin Changchun to reach in-depth cooperation in commercial vehicle intelligentization and information technology products, invited FAW commercial vehicles to join the 5G joint innovation center, and cooperated with Ericsson to provide 5G intelligent driving experimental environment. The three parties hope to set a benchmark in the unmanned field of commercial vehicles.

Big data has opened up a major era of transformation, and it is conceivable that big data will become an important strategic resource for social attention. Jilin Mobile will continue to expand the breadth and depth of its connections, connect more users, and interact one-to-one accurately, releasing the personalized customer communication bonus of personalization, relevance and consistency in the era of big data.

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